GROW YOUR ON-CAMERA SKILLS

GROW YOUR AUDIENCE

GROW YOUR SALES

For Founders, Coaches, & Business Innovators the ultimate leverage lies in building a loyal audience.

We provide both the coaching and the implementation to create a volume of consistent video content and establish yourself as the authority in your field.

Hey, I’m Matt

  • 15+ years in Content Production and teaching (see some of my past work here)

  • Specialty in both running Content Operations for Businesses, & Creating Authority/Educational Content

  • Built multiple Production Studios

  • Led Video Content and Social Media Strategies for Fortune 500 Brands

I help . . .

  • simplify and craft your message (i.e. get to what you actually need to say)

  • business owners build a lead-generating content world

  • non-actors improve their on-camera presence

  • create engaging short form content

THIS YOU?

  • Feel stuck with getting started on camera

  • Feel like you suck at talking on camera (you do 100 takes)

  • Don’t have the time or know-how to really take it to the next level

  • You have a message to share, but don’t have it clearly structured

  • You’re an expert but only 1 to 1 world (teaching one person at a time)

  • Lack the accountability or systems to scale content

Let’s Talk.

Schedule a free consultation to examine your current content landscape (or lack thereof) and discuss your goals. You can book a call directly below or fill out the form and we can chat over email.

OUTCOMES OF JOINING THE GROW ON CAMERA PROGRAM >>>

  • 45+ pieces of edited, short form content in 90 days

  • Increase your social engagement and top of funnel awareness

  • Your target customers get to know, like, and trust you

  • Establish yourself as an authority in your field by building a stage and not just a soapbox

  • Confidence speaking on camera

PROGRAM OVERVIEW

What it’s not:

  • It’s not a digital course - It’s more of a bootcamp.

  • It’s not ‘dipping your toes in the water’ because that will be ineffective.

  • It’s not just hiring a videographer or an editor - It’s a catalyst to take your presence and audience awareness to the next level

What it is:

  • It’s growing you a stage

    • If you’re not leveraging video on social it’s like you’re teaching on a small soapbox to one person, or maybe a few, at a time. Let’s build you a stage.

  • It’s growing your authority

    • Become the go-to person in your field. People will say “Oh that’s the guy/gal who talks about……..”

  • It’s a process

    • This doesn’t happen overnight. It requires consistency and a system - I help you do both

  • It’s ‘done for you’

    • meaning you’re not going to learn to edit videos or become a videographer - but you will get to focus on the thing only you can provide: YOUR MESSAGE AND YOUR POINT OF VIEW

What is authority content?

Imagine you own a brewery but you’re also selling home brew kits and a book on brewing.

Videos showing your beer and how great your product is falls under ‘product content.’

Videos with you, the Expert Brewer, where you add value to an audience, or educate by sharing your thoughts, experience, stories, tips, and wisdom is ‘authority content.’

Authority Content leads your client to know, like, and trust you before they even meet you.

With authority content, YOU are the product. You’re the expert and the content establishes that.

EXAMPLES

Below are all examples of Experts growing their reach with short form authority content and the type of content you can choose from in this program.